GoDaddy: OPEN event + Payments Launch
ROLES: CAMPAIGN STRATEGY, BRAND ALIGNMENT, CREATIVE DIRECTION
CHANNELS: VIRTUAL EVENT, DESIGN, FILM, OUTDOOR, SOCIAL, BLOG, PR.
OPEN 2021 was of course a fully virtual event. We created a tone, look and feel, brand guidelines, run of show, and content that inspired, informed, and launched all things Payments and more.